Compliant from day one.
GS1 Digital Link, the Digital Product Passport, EU wine labelling, FSMA 204 traceability and many other rules, all answered by one code on your pack and managed from one place.
Retail ready, without the extra work
Be retail-proof
Ready for the 2027 switch to 2D.
One code, not two
Replaces the barcode and the marketing QR.
Update any time
New content, no reprint.
Stay audit-ready
DPP, EU wine labelling, FSMA 204 and more.
Say more than the label
No limit on space.
Reach shoppers in a recall
Flag one batch, not the whole line.
From artwork to live in three steps
Add your SKUs
Tell us how many products you have. Every SKU gets its own GS1 code.
Put the code on your pack
Place the code on your artwork and print it with the pack, like any barcode.
Every scan opens your page
Shoppers scan with their phone camera, no app needed. You update the content whenever you like.
What brands do with it
GS1 2027 Sunrise
Get retail ready and go beyond the beep. Surface the right data to regulators, retailers and consumers in real time.
Digital Product Passport
Stay audit-ready for EU DPP and global regulations, generated, managed and updated from one place.
Product spotlight
Turn every product into your brand ambassador: product story, ingredients and usage guide, live in minutes.
Questions about compliance
What is a GS1 Digital Link code?
It is a 2D barcode built on the GS1 standard. It works at the retail checkout like a normal barcode, and it opens your product information when a shopper scans it with a phone.
Is it ready for GS1 Sunrise 2027?
Yes. Retailers start reading GS1 2D codes at the checkout in 2027, and every SKU gets a code that is ready for that change.
Which regulations does it cover?
GS1 Sunrise 2027, the EU Digital Product Passport, EU wine labelling and the FDA's FSMA 204 traceability rule, among many others. The same code also carries recall notices and track and trace data, so new rules do not need a new label.
Can I change the product page after the pack is printed?
Yes. The code on the pack stays the same, and the content behind it can be updated at any time, without reprinting or repackaging.
Does a shopper need to download an app?
No. The code opens in the phone's browser, with no app to download.
Which pack includes compliance?
Compliance comes with Tag, our base pack. Customer engagement and brand protection can be added on top whenever you need them.
Ready to make every pack compliant?
Compliance comes with Tag, our base pack: one simple per-SKU price, with your first 60 days free.
