Trace

Brand protection

Selling on Amazon? One code protects you before and after dispatch: Amazon Transparency against parallel sales, TruePixel authentication for shoppers.

TruePixel: every pack printed with its own QR and symbol pattern, verified on a phone, with Amazon Transparency integrated with Kyudo

Core benefits

What you get

How TruePixel Works

Stop parallel sales

Amazon Transparency checks before dispatch.

Prove it's genuine

Shoppers match the TruePixel symbol, no app needed.

Spot threats early

Alerts on suspicious scans, by market.

The CAPTCHA for products

Customers scan the QR code and match a unique symbol on the package with one of the options on screen to instantly verify authenticity and access trusted product information.

Seamless Deployment with Any HP Press

TruePixel seamlessly integrates with HP Indigo and 8,000 + digital press providers for immediate deployment. Our cloud-based platform effortlessly integrates into existing HP printing workflows, enabling fast, scalable, and cost-effective implementation with no disruption.