Every side of the connected pack
Compliance, customer engagement and brand protection, all from one code on your pack and one platform behind it.
Compliant from day one
Meet retailer and regulator rules with one code on every pack.
GS1 Digital Link
2D barcodes ready for the 2027 Sunrise, readable at the till.
Digital Product Passport
Audit ready for EU DPP, generated and updated from one place.
And many more
EU wine labelling, FSMA 204 traceability and recall management, from the same code.
A direct line to every customer
Turn the scan into a conversation your brand owns.
Experience Builder
Product story, promotions, surveys and quizzes. Built without code, live in minutes.
Campaign Manager
Decide what a shopper sees and when: by number of scans, time of day or location.
First-party data
Who scanned, where, how often and what they did next. Data the brand owns.
Proof that every product is real
Give shoppers and partners a way to check every unit.
TruePixel Authentication
On-pack verification, integrated with HP Smart Stream.
Secured NFC
The PQ201 unclonable tag. Every tap proves the product is genuine.
